Why SEO & lousy content don’t mix. Content is an important part of search rankings, but columnist Ryan Shelley reminds us that quality trumps quantity. Click on the above image to read the full article on Search Engine Land.
L2Tidings: What We’re Reading 1-9-2016

This week’s roundup of interesting SEM trends and industry news includes information about predictions for SEO in 2017, Google’s four micro-moments, and the top B2B content marketing metrics for 2017. See What We’re Reading below!        

NADA
Ways to get the Most out of NADA 100

NADA is right around the corner – it’s the world’s largest international gathering of franchised new-vehicle dealers.  The convention offers dealers a rare chance to meet face-to-face with executives of major auto manufacturers and features hundreds of exhibitors like L2TMedia showcasing the latest services and technologies…

jar_quotes-01_r
Defining Facebook Metrics That Matter

Gone are the days when marketers could simply evaluate their business with a few reports, TV ratings and sales figures. Today, the volume of data can be daunting to navigate, luring marketers toward evaluating readily available metrics, such as fans, likes, comments, shares and clicks,…

FAQ-picture
Ask The Experts: Top SEO Trends & Predictions For 2017

Our team of digital marketing experts has implemented a weekly series, Ask the Experts, dedicated to answering dealers’ questions regarding L2TMedia’s solutions and best practices. The success of our dealerships is our number one priority and we know that many of our clients have questions…

Local SEO is about so much more than tools. Tools can help us do our jobs more efficiently, but columnist Greg Gifford reminds us that they aren't meant to do our jobs for us. Click on the above image to read the full article on Search Engine Land.
L2Tidings: What We’re Reading 1-2-2016

This week’s roundup of interesting SEM trends and industry news includes information about link building resolutions for 2017, tips about using silent video on Facebook, and how the fake information epidemic will hurt local SEO in 2017. See What We’re Reading below!      …

Google’s search knows about over 130 trillion pages. In less than four years, Google's search knowledge of pages have grown by more than 100 trillion new pages. Click on the above image to read the full article on Search Engine Land.
Marketing Trends That Defined Google’s Year in Search

Google’s “Year in Search” retrospective highlights the moments that defined 2016. Not only does search activity demonstrate how consumers turn to Google, it also provides valuable insights for marketers—especially as they set their road maps for 2017. Searches give a glimpse into what the world…

FAQ-picture
Ask The Experts: Ad Scheduling & The Best Campaigns To Apply It To

Our team of digital marketing experts has implemented a weekly series, Ask the Experts, dedicated to answering dealers’ questions regarding L2TMedia’s solutions and best practices. The success of our dealerships is our number one priority and we know that many of our clients have questions…

In the shadow of Facebook, Twitter loses traction with publishers. As media companies clamor for reader attention on Facebook, Instagram and Snapchat, there’s one place that’s getting less attention: Twitter. Click on the above image to read the full article on Digiday.
L2Tidings: What We’re Reading 12-12-2016

This week’s roundup of interesting SEM trends and industry news includes information about the problem with Facebook’s miscalculated metrics, Microsoft’s launching of ‘smart’ maps partnership with TomTom, and the growth of digital ad spending in automotive. See What We’re Reading below!        …

FAQ-picture
Ask The Experts: How Do Search Engines Recognize Pictures?

Our team of digital marketing experts has implemented a weekly series, Ask the Experts, dedicated to answering dealers’ questions regarding L2TMedia’s solutions and best practices. The success of our dealerships is our number one priority and we know that many of our clients have questions…

SEO trends to prepare for in 2017. What's on the horizon for search engine optimization (SEO) practitioners in the coming year? Columnist Pratik Dholakiya shares his predictions. Click on the above image to read the full article on Search Engine Land.
Why Choose L2T to Manage Your PPC Campaigns?

There are a number of reasons businesses choose to bring their marketing campaigns in-house and why others choose to outsource. We believe it’s in your business’ best interest to outsource your campaigns to achieve the best results and have a solid, dedicated team to depend on.

X
Privacy Policy

L2TMedia takes your privacy seriously and is committed to safeguarding your privacy online. This Policy is effective on January 1, 2016.

Because we do gather certain types of information from visitors to our sites, we have developed a privacy statement to help you understand the terms and conditions surrounding the collection and use of that information. This statement discloses the types of information we gather, how it is used, and how you can gain access to and edit any data that we’ve collected about you at any time.

L2TMedia respects the privacy of individuals who visit our website, send us email or participate in features/services we offer online. L2TMedia collects information online primarily to provide our visitors with a more relevant experience on our sites.

By visiting l2tmedia.com or using our products, you agree to the terms of this Privacy Policy. L2TMeida is the sole owner of the information collected on this site. We collect personal information that you submit to us voluntarily. We do not sell or rent personal information to anyone, and will not share it with third parties.

As you use our site or products, certain passive information may also be collected, including your Internet Protocol address, browser type and operating system. We also use cookies, web beacons and navigational data like Uniform Resource Locators (URL) to gather information regarding the date and time of your visit and the solutions and information for which you searched and viewed. This type of information is collected to make our products more useful to you. We collect the domain name and email address (where possible) of visitors to our web page, the email addresses of those who communicate with us via email, aggregate information on what pages consumers access or visit and user-specific information on what pages consumers access or visit.


If you do not want to receive email from us in the future, follow the unsubscribe instructions included in those emails or you can contact us via one of the methods listed below. Persons who supply us with their telephone numbers online will only receive telephone contact from us. If you do not wish to receive telephone calls, please let us know via one of the contact methods below.

From time to time, we may use customer information for new, unanticipated uses not previously disclosed in our privacy notice. If our information practices change at some time in the future, we will contact you before we use your data for these new purposes to notify you of the policy change and to provide you with the ability to opt out of these new uses.

Customers may prevent their information from being used for purposes other than those for which it was originally collected by contacting us via one of the methods listed below. Upon request we provide site visitors with access to contact information (e.g., name, address, phone number) that we maintain about them. Consumers can access and correct this information by contacting us via one of the methods listed below. Upon request we offer visitors the ability to have inaccuracies corrected in their contact information. If you feel that this site is not following its stated information policy, contact us at the methods listed below.


Contact Methods

If you have questions concerning this Privacy Policy, contact us by email to info@l2tmedia.com, calling 888.227.1132 or writing to us at L2TMedia, 1840 Oak Ave., Evanston, IL 60201.