NEWS
Apr 16, 2014 by Liz Durkin

Hiring top talent is critical for any company that’s looking to grow their business.  For any business, regardless of size, each new hire will have an impact on both the company’s revenue and its culture.  If you’re responsible for hiring, the following tips should help you find – and hire – the right talent!

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Apr 09, 2014 by Nikki Paladino

Want to know if your current SEO provider is following SEO best practices? Trying to figure out if your website needs SEO in the first place? You don’t have to be an SEO expert to tell whether your site is following SEO best practices. I have put together steps for auditing the four main concerns of SEO, and the questions to ask yourself in the process. Your answers to these questions should give you a clear idea of where your website stands, and whether you need help with your SEO.

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Apr 02, 2014 by Jay Solway

Through the magic of advertising, generations of Americans have had heated debates over questions like: great taste or less filling? Coke or Pepsi? and vanilla or chocolate?. As we move into the digital age, these questions evolve. Bing recently released their Bing it on campaign where they ask users to do a blind search test to see if they prefer the results on Google or Bing.

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Mar 26, 2014 by Kate Hudson

What page on your website is the best predictor of website conversions? According to an eight month study performed by Cobalt, their automotive consumer research showed that the Vehicle Description Page (VDP) views and time spent on these pages were two top sales predictors.

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Mar 14, 2014 by Kelsee Wilson

Yelp and major search provider Yahoo announced a partnership on Wednesday. In an effort to improve the quality of its local search results and increase traffic, Yahoo is now integrating Yelp’s data into their Local Search results and Yahoo Maps. With the addition of Yelp reviews, Yahoo users will now have access to more business listings, more photos and more reviews in Local Search and Yahoo Maps.

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Mar 12, 2014 by Natalie Friedman

Digital tools have radically changed the way we view the customer buying cycle. Is your business making the most of its digital strategies? Are you driving customer engagement even after customers have left the dealership?

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Mar 05, 2014 by Caroline Donahue

At one point in time, mobile phones were used only for voice communication. But over the past few years, we have seen a monumental shift in the way they are used. With just the tap of a finger, users can browse images, watch videos, locate businesses, shop, play games and get the latest news.

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Feb 26, 2014 by Diane Massie

Welcome back to the L2TMedia blog! We’re relaunching our blog to enhance communication with you, our customers.  Our revamped blog will give us a platform to share news, updates and useful tips while allowing you to provide feedback or just let us know what you’re thinking. 

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Jan 24, 2014 by Admin

Chicago, IL – January 24, 2014 – L2TMedia is the recipient of a “Top-Rated” SEO award in the fifth annual DrivingSales Dealer Satisfaction Awards, presented at a special event in conjunction with the 2014 National Automobile Dealers Association (NADA) Convention & Expo.

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Nov 19, 2013 by Melissa Maxwold

L2TMedia’s PPC and Display Media Director Jeff Kaufman attended the recent OMMA RTB conference which was solely focused on real-time bidded display. Below are some of the takeaways he shared:

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