More and more people have smartphones these days, and that means mobile search opportunities are skyrocketing. Is your business website mobile friendly? Jay breaks down some of the most important steps in perfecting your mobile presence.

Should your PPC campaign spend on branded terms? If you’re already ranking for your own company name organically, what are the advantages of PPC ads for the same term? Jay tackles all this and more in this insightful look into the branded term debate.

Have a question about your month-end PPC report? Want to know some of the industry essentials for Pay-Per-Click advertising? Check out Sheila’s responses to some of the most common client questions.

Generic advertisements are often be ignored by potential customers. Fortunately at L2T, we provide monthly customizations to our PPC campaigns to maximize our client’s PPC presence. Andrew is here to explain why we’re awesome at what we do.

Trying to estimate the cost of individual clicks for PPC advertising can be a daunting task. Luckily, Jay Solway is here to show you the light.

Are you still checking your PPC campaigns manually in Google search? Drew explains why this can be detrimental to your results and why the Google Ad Preview Tool is the best solution.

Remarketing is gaining a lot of attention. What is it and how can it help your business sell to interested customers?

Need some direction with Google’s new charges for Adwords “directions” clicks? Jay Per Click’s got you covered.

Quality microsites can be a huge advantage for your dealership’s service offerings. In this post, Sheila explains what a microsite is and why it makes sense for your business.

What’s up with Google’s new instant preview for ads? Drew explains the new system and analyzes the effect it may have on Pay-Per-Click in the future.