Video Optimization: Patrick Hyundai

In the spring of 2009, Patrick Hyundai needed to gain online visibilty in attempt to secure new car leads for the highly anticipated Hyundai Genesis. Recognizing this was a vehicle so loaded with features and options and also touted by industry analysts as being one of the best 2009 vehicles in terms of value for money, L2T Media developed a creative approach to give Patrick premiere placement on Google.

The Tactics

Utilizing Google video optimization, L2T Media shot a short test drive sequence with one of Patrick's best Hyundai salespeople, earning it top placement on Google within days. L2T created local tags, custom content and submitted it to all major video search engines, including YouTube and Meta Café.

The Results

Not only does this video still rank on Google Page 1, Patrick’s leads for the Hyundai Genesis tripled in the first month the video was posted.