Welcome to this week’s edition of L2Tidings, where we explore the latest news in the automotive and digital marketing industries. This week, our automotive marketing specialists read about the temporary shutdown of a major Ford assembly plant, how harnessing user intent can drive conversions, and the return of the Chicago Auto Show.
3 Ways SEO User Intent Can Drive Higher Lead Quality. Driving organic traffic to your website is tricky enough, but in order to land conversions, you need to know what your leads are searching for and deliver engaging content that resonates. Click the photo to learn how to leverage user intent to drive more qualified, high-converting leads.
The 2021 Chicago Auto Show Marks Return Of US Auto Shows. All three major US auto shows were canceled in 2020 due to the global pandemic, but with the world slowly returning to normal, a few of these auto shows will take place in 2021, including the Chicago Auto Show. Find out when this year’s auto show will take place by clicking the photo.
How to Write SEO-Friendly Content for More Visibility. With vast amounts of content being published daily, your content needs to be strategically written to help your business gain visibility and rank higher in search results. Click above to learn how to write content that appeals to both users and search engines.
Official: Ford Bronco Production Shutting Down. The first customer orders for the highly-anticipated Ford Bronco are on track to be delivered this summer, but due to the ongoing semiconductor chip shortage, the Michigan assembly plant that manufactures Ford Bronco and Ford Ranger models will temporarily shut down later this month. Learn how long the plant will be closed by clicking above.
How to Optimize a Google Maps Listing. When it comes to getting discovered by nearby customers and standing out in your industry, a well-developed Google Maps listing can put you at the top of relevant rankings. Click the photo to learn how you can optimize your Google Maps listing and maximize your local visibility.
America’s EV Revolution Edges Closer To Reality. US representatives Alexandria Ocasio-Cortez and Andy Levin have introduced a revised version of their “Electric Vehicle Freedom Act” bill, which will create a network of high-speed charging stations across the country if approved by Congress. Find out how the Electric Vehicle Freedom Act could help EVs become more affordable and accessible by clicking the photo.