It’s time again for L2Tidings, the part of the week where we review everything our automotive digital marketing specialists have been reading. This week, we read about the value of user intent, Google’s new core algorithm updates, and the new Ford Maverick compact pickup.
Google June 2021 Core Update rolling out. Just six months after its last core algorithm update, Google is releasing two new broad core updates for June and July that may influence search results positively or negatively. Click the photo to learn how you can prepare for these updates.
Official: Ford Maverick Confirmed As New Compact Pickup. After much speculation over the past year, Ford has officially announced that it will be releasing a compact pickup known as the Ford Maverick, which will be riding on the same platform as the Ford Escape and the Ford Bronco Sport. Get a sneak peek of the Ford Maverick by clicking the photo.
3 Powerful Reasons to Claim Your Business Profile on Google. Not only will establishing a Google My Business profile boost brand awareness and drive more leads, but it will also allow you to appear on local search, increase your business’s credibility, and take your SEO goals to the next level. Click above to find out how your Google My Business profile can lead your business to success.
2022 Toyota Corolla Cross Debuts As Sedan Alternative. Toyota is expanding the Toyota Corolla family with the addition of the new 2022 Toyota Corolla Cross, a subcompact crossover that will ride on the same platform as Toyota sedans but with an enhanced torque vectoring control. Learn how the Toyota Corolla Cross conserves fuel by clicking above.
What is User Intent? Harnessing organic traffic from search engines is one of the best ways to expand your online reach, which is why understanding user intent and providing relevant answers to search queries is so essential for digital retailing. Click the photo to learn how you can predict what your users are really searching for.
Meet The iX: BMW’s First Electric SUV. As part of its shift towards electrification, BMW is releasing its first-ever electric SUV known as the BMW iX, which will come with a 111.5-kWh battery and $100 in EVgo charging credit. Check out the infotainment features that come with this EV by clicking the photo.